- "You WILL NOT REGRET opening this!"
- "The greatest product EVER! Buy NOW! Buy NOW!"
- "You can't go wrong! BUY! OH......yeah!"
And then salesman Charlie sits back, a couple weeks later, thinking to himself:
- "What happened to all my sales?"
El bizo tipo:
The stereotypical salesman doesn't sell.
What does sell?
Your friend.
- The most influential recommendations come from our friends.
- Friends = trust, credibility.
- Word of mouth = marketing heaven.
Pitch as if you're talking to a friend:
- Write your letter.
- Ask: Would I write this mofo to a friend?
You'll make your pitch a kabillion times more credible than the typical sales letter.
Hooray!
Write to a friend.
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Demetrius Pinder
Posted @ 03:53 AM on March 21, 2008
God, I wish I could just 'cc you guys in all the emails I send. Most of the time, it goes really well. Other times, I get in trouble with people.
I'm just real. Just plain and simple real. No headaches, no heart aches, nothing. Just real.
Now, not REAL stupid! Just real enough to treat everyone with respect, honor and care. Just like I like to be treated.