How to Overcome Your Fear to Sell

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  1. You want to sell your amazing products.
  2. But, your shy-frickin' behind fears rejection.
  3. So, you continue driving your busted Pinto.

If you're (1) one shy mofo, (2) hate the thought of selling, but (3) want to build a ridiculous business -- what do you do?

Here's what:

Don't climb Mount Humilujkaridario -- yet.

Conquer the mountain's little peaks first.

If you're freakishly scared at the though of selling/being-rejected/hearing-NOs, don't sell your product on Call #1.

Instead, take itty-bitty steps so you're gradually making your way up the mountain.

For instance:

Your First Step if You're One Shy Mofo

  1. Do something super-easy, like calling some prospect's customer service department.
  2. Ask for some information about their company.
  3. Hang up, and congratulate yourself. You're done!

You just desensitized your fear by a little. You're making your way slowly up that mountain.

Break The Fear Systematically.

Gradually break into your fears in subsequent calls; for instance:

  • Call #2: Request a brochure.
  • Call #3: Recommend something on what you see so far.
  • Call #4: Ask for Chief Sales Officer (or a manager).
  • Call #5: Send information to the CSO.
  • Call #6: Follow-up.
  • Call #7: Pitch a purchase order.

Every subsequent call should be as easy-as-pie, something you could oh-so-totally-do! Hooray!

That helps you conquer your fears in itty-bitty-mother-@#%^-baby steps -- until you're selling like cupcakes at Fatty Camp.

Win.

Itty.

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Posted June 01 in Starting It, Sales & Marketing |


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