Don't Let IT Companies Fool You Into Making You More "Productive"

Most IT companies praise how productive you'll be by using their products. Truth is, it's false. And this is coming from us, an IT company. As we've mentioned often to our clients, you're not ready for technology until you can run your business without it. Technology must only be the accelerator to your success; it can never be a creator of it. Get your processes and fundamentals down first. Then, and only then, look to technology. Says Harvard's Business Review during the 90s tech boom:

U.S. businesses nearly doubled their rate of IT investment. The conclusion was irresistible: IT investments, at last, were paying off big. Not so fast. A recently released study by the McKinsey Global Institute examining the causes of the productivity boom in the late 1990s found only a murky relationship between IT and productivity growth. While IT did have a major impact on productivity in some sectors of the economy, it had virtually no effect in others, the report concluded, and it certainly wasn't the most important factor in the expansion.

If an IT company tells you how successful you can be with their products without first understanding your business, run.

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