How to Innovate (TRIZ)

Not to toot our own horn, but Fortune 500s are adopting an innovation model based on us. (Okay, not really.) They call it TRIZ. A tutorial:

Begin by defining your ideal outcome -- what function you want the product or process to perform. The next step is to figure out how to best utilize your organization's resources to work toward that goal. Next, run scenarios and devise models to try to achieve the desired outcome.

Simple. Concise. Sweet. It's not the complex-crapola you see in most business books and magazines. You're welcome. (Kidding.)

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