How to Really Conduct a Business Interview

When you're interviewing a potential employee for your business, it's rare that you'll uncover the actual person. According to a recent study, thirty percent of applicants lie on their applications; much more embellish their professional history. How then do you get the truth? Says Caliper's Herb Greenburg:

Try to get a sense of their character as well as what they've learned from their accomplishments and their failures. Try to get at what is genuine. The key to hiring and managing people is to find out what drives them. One of the most important questions to ask is "Why?"

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