How to Choose Your Business Clients

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Choose struggling client. Run struggling business.

Choose successful client. Run successful business.

Stamp that @^^% to momma's forehead.

How Bad Clients Destroy You

Struggling clients:

  1. have freakishly f.u.g.l.y. budgets
  2. incur vicious debt
  3. are crazily tight on their finances

So, they:

  • become super-demanding of your services
  • micro-manage the freak out of you
  • make you work exponentially harder
  • drain your team's morale
  • probably won't pay you on time (or at all)
  • likely won't buy much more from you

Peep this gem: The clients a company chooses determines its fate.

  • Bad clients: will gradually run your business to the ground.
  • Successful clients: will help your company thrive.

Rock your fate by selectively choosing your clients.

The Value of Good Clients

The successful:

  • are lower-maintenance
  • have bigger budgets
  • buy more from you
  • refer you to more successful clients
  • are freakish joys to service

Ultimately, they'll help your company thrive.

The more successful the client you attract, the more successful you'll become.

Collect more of them = See a more thriving business.

BOOMSHAKAH.

Seek the successful.

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Posted on June 09

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